Overture Center for the Arts I Madison, Wisconsin

The vision for the Overture Center was to stimulate a downtown Madison renaissance by the creation of a Cultural Arts District that induces the aesthetic, cultural, and commercial vitality of Madison’s downtown.

Potter Lawson teamed with Flad & Associates as Executive Architects, while Cesar Pelli served as the design architect. The Overture Center proudly features:

  • A 2,251 seat, high tech multi-purpose performance hall. This space is an acoustically superior concert hall with the flexibility to accommodate a Broadway production.
  • A new 347 seat proscenium theater “The Playhouse” serves the needs of a wide range of performances and is suitable for dance, theater, music, film, video and lectures.
  • The Capitol Theater, formerly named the Oscar Mayer Theater, is a mid-size performance space, home to Madison Family Theater Company and the Wisconsin Chamber Orchestra. The theater provides seating for 1,000, and boasts improved acoustics and sight lines, comfortable seating, a new lobby and support spaces for theater, music, dance, jazz, film, and community uses.


InBusiness Commercial Design Awards, The Decade’s Best New Public Development

ULI Award for Excellence

Wisconsin Golden Trowel Award

AGC Build Wisconsin Award

Top Projects-Daily Reporter/WI Builder

Midwest Construction Best of Awards, Project of the Year-Cultural

StarNet Design Awards, Best Overall